Major League Baseball And MGM Resorts International Form Wide-Ranging New Partnership In U.S. and Japan
2 minutos de lectura
(New York).- Major League Baseball (MLB) and MGM Resorts International (NYSE: MGM) today announced the formation of an all-inclusive partnership agreement that combines the MLB brand with MGM Resorts and playMGM brands across league and team sponsorships, data usage in gaming, promotion across MLB-owned media platforms, and domestic and international activations at MLB events.

The new multi-year agreement designates MGM Resorts as the first-ever "Official Gaming Partner of MLB" and "Official Entertainment Partner of MLB."
As an official sponsor of Major League Baseball, MGM Resorts will domestically promote its brand and gaming options across MLB's digital and broadcast platforms, including MLB Network, MLB.com, the MLB At Bat app and additional fan engagement offerings to be jointly developed.
MGM Resorts will be identified as an MLB-Authorized Gaming Operator and utilize MLB's official statistics feed, on a non-exclusive basis, throughout its digital and live domestic sports gaming options. MLB will also make enhanced statistics available to MGM on an exclusive basis. In addition, MGM Resorts and MLB will work together on comprehensive responsible gaming measures and work to protect the integrity of the game both on and off the field.
"We are pleased to partner with MGM Resorts International, a clear industry leader in the sports gaming area, to work together on bringing innovative experiences to baseball fans and MGM customers," said Baseball Commissioner Robert D. Manfred, Jr. "Our partnership with MGM will help us navigate this evolving space responsibly, and we look forward to the fan engagement opportunities ahead."
"We are excited to enter into this historic partnership with MLB. We are thrilled to create a new one-of-a-kind fan experience for baseball fans," said MGM Resorts Chairman and CEO Jim Murren. "Combining MGM Resorts' world class entertainment and technology with MLB data will continue to transform a rapidly changing industry. This partnership further amplifies the significance of our GVC JV, firmly establishing MGM Resorts and playMGM as the market leader in partnerships with major professional sports leagues."
MLB intellectual property will appear in MGM advertising and promotional campaigns. MGM also will broaden its commitment to baseball by securing multiple MLB Club partnerships. MGM will have a presence at MLB Jewel Events, including the All-Star Game and World Series.
In Japan, MGM Resorts will be an official partner at grassroots baseball events like the MLB Road Show. An interactive fan experience that celebrates Major League Baseball, MLB Road Show tours throughout Japan giving fans an opportunity to participate in baseball activities including batting and pitching cages, baserunning stations, virtual reality, and a baseball museum.
Categoría:Sportsbook
Tags: MGM, MGM Resorts, MLB ,
País: United States
Event
GAT EXPO CARTAGENA 2025
28 de April 2025
Colombian Olympic Committee, GAT Expo, and Colombian Official Esports Announce Historic Partnership to Promote Esports as an Olympic Discipline in Colombia
(Cartagena) - The Colombian Olympic Committee (COC) and GAT Esports have sealed a strategic partnership to promote esports as part of the country's professional sports ecosystem. The announcement was made at a formal ceremony held at the gaming industry products and services exhibition hall, attended by Marco Emilio Hincapié, President of Coljuegos, COC executives, José Aníbal Aguirre, CEO of GAT Esports, media, and special guests.
Wednesday 30 Apr 2025 / 12:00
GAT Expo 2025: Novelties, technology, innovation, and high-level networking in the magical city of Cartagena
(Cartagena, SoloAzar Exclusive).- Today concludes GAT Expo Cartagena 2025, which has taken place this week with the presence of 23 countries and more than 70 international brands in the historic city of Cartagena de Indias, with its cobblestone streets, flower-filled balconies, and centuries-old walls.
Wednesday 30 Apr 2025 / 12:00
Successful Start to GAT Expo Cartagena 2025, Which Continues with Two Days of Gaming Sector Exhibitions
(Cartagena, SoloAzar Exclusive).- Perfect attendance and strong performance were the highlights yesterday at the GAT Academy conference series at the start of GAT EXPO Cartagena, which continues today and tomorrow with the exhibition of products and services from important companies in the gaming sector, both traditional and online.
Tuesday 29 Apr 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.